Dyslexia showcase film launches to help inspire change in schools and businesses

Novacroft, the Northampton-based smart technology and software solution company, has released a short film to highlight the positives of dyslexia and overturn negative preconceptions, to tie in with the start of Dyslexia Awareness Week, which runs from 3rd-9th October 2016.

The video, which is a result of two dyslexia roundtables hosted by Novacroft in the last year, features clips from students, businesses, employees and parents sharing how dyslexia has been a positive attribute in their life; a special talent rather than a hindrance. Novacroft hopes that this tool will help empower other people with dyslexia across the UK and change attitudes towards dyslexia in schools and the workplace.

Head of Operations at Hands Free Computing, Theresa Pruvost was delighted to be invited to the second Dyslexia Roundtable on Thursday, 26 May this year.

Theresa Pruvost says, “Meeting Debra Charles the founder and CEO of Novacroft (an organisation that develops, implements and manages smartcard programmes such as the Oyster card) was hugely inspirational and I think the showcase film is fantastic.

At Hands Free Computing, we provide support to hundreds of people with dyslexia every year and we see first-hand that by providing the right support, the strengths of dyslexia can shine in the workplace.”

Debra Charles is dyslexic herself and sees dyslexia as a huge positive for her in business.  Debra is keen to make a difference to others with dyslexia and is using a roundtable forum to discuss dyslexia and touch on co-occurring conditions.

Rather than focusing on the limitations often associated with dyslexia, the video highlights how dyslexia can breed creativity and fuel determination; encouraging everyone to share their achievements and be proud of who they are. CEO of Novacroft, Debra Charles, said:

“I’m one of the estimated 20% of dyslexic entrepreneurs in the UK, and it took me a long time to realise that the perceived barriers of dyslexia were barriers that I put in my own way, and that the strength to overcome them came from me, from valuing myself and my own ideas. 

“I honestly believe that my success is because of, not despite, dyslexia. That’s why I’m passionate about celebrating and valuing differences, and why perceptions of ‘normal’ need to change. Working together, we can make a difference.”

View the full dyslexia showcase video now and share using #SayYesToDyslexia

To get involved in, or hear more about, the Say Yes To Dyslexia campaign, contact getmore@novacroft.com

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